The software industry faces wicked problems in different ways: by developing complex software systems and by managing them as part of a larger social, economic, and environmental fabric. They all have many interdependent factors making them seem impossible to solve. There is also a class of "super-wicked" problems: climate change, poverty, food security, energy supply, education policy and public health. The higher the power, the higher the responsibility. Let's not forget the asymmetry of power between large organizations, SMEs, and the consumer. ![]() When you try to cut corners, sooner or later the negative consequences will come. Wherever role you are playing - consumer, employee, entrepreneur, manager - the purpose of a business is to serve society. ![]() These are initial actions and reactions to this (wicked) problem, but how far can we go? Sometimes they are employees who stop working for them. Sometimes, they stop using the services of these organizations. ![]() People are becoming increasingly aware of the negative impact of technologies as social networks, mobile phones, artificial intelligence, among others. Many companies still do not analyze or react to this visible type of impact, often because there is not enough social pressure or government regulation. Whether it is the leakage of personal data that cannot be reversed, the manipulation of opinion or invasion of privacy. Every day we receive news about the unethical use of technology.
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